Andrews McMeel Publishing (AMP), a division of Andrews McMeel Universal, is a leading publisher of cartoon, humor, gift and inspiration books, cookbooks, and middle-grade comics and graphic novels. Recent highlights include New York Times bestsellers Milk and Honey by Rupi Kaur, Heart and Brain by The Awkward Yeti, and Soppy by Philippa Rice. AMP is also the premier calendar publisher in the country.
PROGRAM DESCRIPTION
* AMP offers paid marketing internships relevant to four courses of study: Marketing, Communications, English, and Journalism/Strategic Communications.
* We provide outstanding education and growth opportunities to qualified, hard working, self-motivated, poised, and articulate college juniors and seniors.
* Positions are available for the summer, spring, and fall semesters. Preference is given to candidates who can commit to more than one semester, up to 12 months.
* Internships average 16 hours per week. Interns adhere to a regular weekly schedule in accordance with students’ availability and department needs.
Internship objectives
* Acquire an overall view of the publishing industry
* Gain a basic understanding of retail and consumer marketing
* Enhance writing skills, with a focus on concise, persuasive writing for a variety of marketing touch points, including publicity, social media, email marketing and content marketing
* Hone professional development in a fast-paced business environment
Minimum requirements for hire:
* Minimum of 60 hours of college credit earned at time of application
* Overall GPA of 3.2 or above
* Working knowledge of Microsoft Office and Adobe InDesign
* Attentive to detail, with outstanding written communication and grammar skills
* Able to work autonomously, balance and prioritize tasks, and meet deadlines
Responsibilities include:
* Assist in the development of creative strategy and the planning and execution of comprehensive marketing campaigns
* Write press releases and story pitches for variety of media outlets (broadcast, print, online)
* Develop/design a variety of marketing materials
* Provide online retailer support
* Perform research to assist in the identification of marketing opportunities
* Evaluate and assist ongoing development and tracking of Internet and search marketing initiatives
* Create promotional email, social media, and other online announcements)
* Assist in the maintenance and proofreading of marketing materials
* Work to build our media contacts database to enhance our public relations efforts
How to apply:
Please send resume, cover letter, and at least three writing samples to Shelly Barkes, sbarkes@amuniversal.com