Job Description
As a Paid Media Intern, you will learn to manage the paid media product lifecycle from beginning to end. Campaign creation, development, and optimization is your game. You will conduct quality control audits as you monitor performance and increase our clients return on investment. Your strong communication skills will allow you to make strategic recommendations based on monthly reporting and research. You work well with a team, but you take initiative to meet goals and deadlines.
Job Expectations
Assist and advise staff with daily operations of client paid media campaigns, including keywords, research, campaign development, listening to and scoring call quality, and optimization across search and display campaigns
Monitor performance of marketing initiatives through monthly reporting and present recommendations to increase ROI
Monitor short-term and long-term optimizations and development of product performance
Analyze and optimize paid media campaigns through bid, keyword and landing pages
Clearly and consistently communicate between internal product teams
Pull, analyze, and organize data
Research and stay up-to-date on industry trends
Job Qualifications
Must demonstrate a proven track record of the ability to prioritize, organize, and multi-task in a flexible and fast paced environment to effectively meet deadlines
Must demonstrate presentation skills
Must demonstrate exemplary written and verbal communication skills
Must demonstrate analytical and strategic thinking when solving problems and attention to detail
Demonstrated proficient skills in Microsoft Office, including Excel, Word, and PowerPoint
Must demonstrate a basic understanding of Google, Bing, Display, and Retargeting
Must demonstrate a basic understanding of Google Adwords
Experience
Bachelor’s Degree (in progress) in Marketing, Mass Communications, Journalism or another related field or 2+ years of equivalent experience
Google Adwords Certification preferred
Demonstrating a basic understanding of Search Engine Optimization
Travel: None
Schedule: Part-Time
Go Local Interactive is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.
Need Assistance? If you require assistance or reasonable accommodation for any part of the application or hiring process, please submit your request by email to careers@golocalinteractive.com . This contact information is for accommodation requests only, and should not be used to inquire about the status of applications.