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At Coachella, Let Latin-American and Black Artists Own the Spotlight.

By: Jetzel Chavira

Karol G is a Columbian musician. She recently performed at one of the most popular music festivals, Coachella. She covered music from Latin icons such as Selena, Shakira, and Celia Cruz. She chose her outfit to have colors of the Columbian flag, as she wanted to honor Columbia. In 2022, she performed at Coachella, marking a step in the right direction for representation at this historically white festival. Although Coachella has stepped up its game this year, in the past its appropriation of different cultures has made it a toxic environment for minority attendees.

In Teen Vogue, Terri Burn writes about her experience attending Coachella as a black woman. Burns discusses how she witnessed white people scream the n-word during every rap performance, wear black hairstyles, and even encountered people who would ask to touch her hair. Even before she even went to Coachella, she stopped by an African braid shop to get her hair braided and for the first time she saw a handful of white and Asian women at this hair shop. They had just returned from the first Coachella weekend. Burns heard Kendrick Lamar perform “Alright”, and she pointed out how the song was not meant for all the white people in the crowd shouting the n-word. When Lamar starts of the song with “Alls my life I has to fight”, this is only truly meaningful to the victims of discrimination and police brutality. She witnessed appropriation to the highest degree.

In the 2022 Coachella there was much more representation. We saw Karol G, Mexican American artist Becky G and even banda act such as Grupo Firme and Banda MS. Here’s hoping that 2023 does even better.