Archive for August 13th, 2009
Pointed in the Right Direction ARROWS – which stands for Achieving Recruitment, Retention and Outreach with Science, Technology, Engineering and Math (STEM) – is a five-year program sponsored by the National Science Foundation. Its goal is to increase the number and diversity of students studying in the science, technology, engineering and math disciplines at UMKC [...]
The Science of Selling Mechanical engineering professors use science to market groceries. A large part of marketing is trying to gain the emotional upper hand. Many psychological studies and experiments are used to decide the color and shape of an item; its location on a shelf or counter; the fragrance or absence of aroma. Now, two [...]
Renaissance Man Bob Lambrechts – an intellectual property and environmental lawyer at Kansas City, Mo.-based Lathrop & Gage, an adjunct engineering professor at the UMKC School of Computing and Engineering and a Commander in the United States Navy Reserve – has built a successful career by melding different disciplines, and believes interdisciplinary programs will make students [...]
