Five Students Will Compete in Wake Forest Marketing Analytics Summit
A team of five students from the Henry W. Bloch School of Management’s Intensive Full-Time MBA have been selected as finalists for the 26th Annual Wake Forest Marketing Analytics Summit.
The Bloch team, comprised of Akash Kandhari, Aditya Rajagopalan, Ashley Hufft, Erin Christiansen and Kara Macy, is one of eight selected nationwide to compete for the top prize in Winston-Salem, N. C., on April 11 and 12, 2016.
The Marketing Summit is a student-run competition that offers both undergraduate and graduate students the opportunity to apply their marketing skills and creativity to real-world marketing challenges. First place in the graduate pool will receive a $20,000 cash prize, with a $1,000 MVP prize awarded to the team presenter that best represents the qualities of a top-level marketing professional.
Finalists for the 2015 competition included teams from top MBA programs such as Wake Forest University, Yale University and Northwestern University. The finalist teams were selected based on a case analysis and a creative video. The Bloch team’s video submission can be viewed here.